M-SParc + Offshore Energy Alliancem-sparc — offshore energy alliance
scroll for the storythe brief
M-SParc—the science and technology park on Anglesey—commissioned this film through competitive tender on behalf of the Offshore Energy Alliance. The ask was substantial: an eight-minute corporate film built from real voices at real locations, documenting the case for a connected offshore wind workforce pipeline across three regions.
North Wales. Cumbria. The Liverpool City Region. Three separate areas, multiple institutions, one coherent argument about where the jobs are, where the training is, and how the regions connect. The brief was to make that argument feel human rather than institutional.
the approach
An eight-minute corporate film lives or dies on its interviewees. Subjects in boardrooms, repeating rehearsed positions at camera, produce films that die on slide three of the next stakeholder presentation. The decision was to go to where the work actually happens: to the wind turbine site, the manufacturing floor, the college workshop.
Each location would carry its own part of the argument. The environment does as much work as the words. Three regions, three institutional partners, one editorial thread running through all of them.
the making
The shoot covered four locations: the RWE Gwynt y Môr offshore wind facility in North Wales (with site access arranged by Louise Fyfe at RWE), the AMRC Advanced Manufacturing Research Centre, Coleg Llandrillo Rhyl, and Mann Island in the Liverpool City Region.
The full cast carried distinct parts of the argument. Noah Carey (RWE apprentice, North Wales) and Joshua Thursby (Wind Turbine Technician) gave the entry-point and on-the-job perspectives. Kerry McCole, General Manager of RWE’s Gwynt y Môr operation at Port of Mostyn, and Erin Fôn Thomas (Supply Chain Project Officer, Gwynt y Môr) covered the operational and supply-side detail. Tim Peel (Engineering Programme Manager, Coleg Llandrillo Rhyl) framed the educational pipeline. Mark Knowles (Head of Energy and Industry, Liverpool City Region Combined Authority) brought the combined-authority strategic frame, alongside Andrew Martin from AMRC Cymru and Paul Quayle representing Health and Safety Executive perspective. Debbie Jones, Low Carbon Innovation Manager at M-SParc, and Rhodri Williams completed the cast. Ffion Davies, Low Carbon Cluster Officer at M-SParc / Bangor University, led the commission from the client side.
the outcome
The film was delivered and launched publicly on LinkedIn on 11 February 2026, as a main 8-minute cut alongside two regional split versions for the North Wales and Cumbria audiences (North Wales cut, Cumbria cut). The commission followed a formal tender process — proposal submitted June 2025, contract awarded shortly after. The work was funded jointly by the Welsh Government, the Liverpool City Region Combined Authority and bp, reflecting the genuinely cross-regional and cross-sector partnership the OEA represents.
“Welsh Government colleagues and our Chair were really impressed with the film.”
— Ffion Davies, Low Carbon Cluster Officer, Offshore Energy Alliance / M-SParc, relaying reactions after the LinkedIn launch
the meaning
The Gwynt y Môr wind site is visible from the Anglesey coast. RWE employs people who grew up down the road. The offshore wind workforce argument isn’t abstract here—it’s landscape. The film’s job wasn’t to sell the concept to planners. It was to show that the workforce already exists, is already being trained, and already connects across regions.
That’s a different thing to put on screen. And it’s the thing that makes an eight-minute film worth watching to the end.
watch the reel
A short-form vertical cut of this project — designed for Instagram, TikTok and YouTube Shorts.
credits
- Direction & Edit
- Dafydd Weightman, Mona Digital
- Featuring
- Noah Carey (RWE apprentice), Joshua Thursby (Wind Turbine Technician), Kerry McCole (RWE — Gwynt y Môr General Manager), Erin Fôn Thomas (Supply Chain Officer, Gwynt y Môr), Tim Peel (Coleg Llandrillo Rhyl), Mark Knowles (Liverpool City Region Combined Authority), Andrew Martin (AMRC Cymru), Paul Quayle (HSE), Debbie Jones (M-SParc Low Carbon Innovation), Rhodri Williams
- Funded by
- Welsh Government, Liverpool City Region Combined Authority, bp
- Site liaison
- Louise Fyfe, RWE
- Commissioned by
- M-SParc on behalf of the Offshore Energy Alliance
- Client lead
- Ffion Davies, M-SParc / Bangor University
questions about this film
Who produced the M-SParc Offshore Energy Alliance film?
The film was directed and edited by Dafydd Weightman of Mona Digital, commissioned by M-SParc and the Offshore Energy Alliance through a competitive tender process in 2025. The eight-minute regional corporate film was shot across four locations in North Wales, Cumbria, and the Liverpool City Region.
What is the Offshore Energy Alliance film about?
The film documents the offshore wind workforce pipeline across three regions—North Wales, Cumbria, and the Liverpool City Region—through interviews with apprentices, college educators, and combined authority representatives. It makes the case for a connected regional workforce strategy for the offshore energy sector.
Where was the M-SParc corporate film shot?
The film was shot across four locations: the RWE Gwynt y Môr offshore wind facility (North Wales), the AMRC Advanced Manufacturing Research Centre (Cumbria), Coleg Llandrillo Rhyl, and Mann Island in Liverpool City Region.
Does Mona Digital produce corporate and public-sector films?
Yes. Mona Digital produces corporate and public-sector film across North Wales and beyond. Projects range from single-location brand films to multi-region, multi-institution productions like the OEA film. Bilingual (Welsh/English) delivery is available across all project types.
